Hot New Kit to Meet the Fresh Snowfall in Style.

 

It’s official. This weekend, the snow is dumping down in Val d’Isere. If snow-forecast dot com says it’s true, then it’s on! There’s nothing quite like the excitement of premiere neige — the first major dump of fresh snowfall heralding the start of winter, and this year looks to be starting strong.

If you’re hitting the slopes this winter and in need of a kit-refresh, your timing is spot on — there are loads of fresh new brands out there itching to make themselves seen and heard. Here’s a little rundown of a few new brands that have caught our eye in recent weeks, in advance of winter 2016/17.

Red 7 skiwear

Red 7 is a functional new ski wear brand with one main goal — making the onesie cool again. Comfort and style rank highly chez Red 7, and their onesies (perhaps better known as all-in-one suits) are currently enjoying a little help from Kickstarter — the crowdfunding facility.

Developed using the latest technologies, the suits aim to bring our favourite old ski suits bang up to date, providing durability and comfort all season long. If you’re ready to take your mountain attire in a whole new direction, support Red 7 on kickstarter and shop the brand here.

Image courtesy of Red 7 skiwear

Snooks

Snooks is a brand new women’s snowboard clothing company, with kit dedicated exclusively to the ladies. They’re making snug outerwear for female boarders and skiers looking to add a little style to their layers.

Crucially, the team behind Snook realise that not every girl wants pretty butterflies and colourful flowers on their gear. They’re aiming their product squarely at girls who are hoping for something a little different this year... and bored of browsing the men’s section for garms.

The brand’s first products are rolling off the production line and into the shops now, so take a look here for more details.

Image courtesy of Snooks

Huski Wear

Tired of the same international brands dominating the ski and snowboard clothing market, the team behind Huski Wear decided to do something about it. As they say on their website, “Skiing is about creativity, about showing identity, about being free. So we took matters into our own hands.”

Huski Wear produce 1-piece outer layers which are the result of years of development and testing, and no stone has gone unturned in the pursuit of perfection. In-built braces allow you to lower the top layer on hikes, polar-fleece lining stops the Alpine winds in their tracks and the touchscreen-friendly phone pocket allows you to adjust your tunes and take calls without losing warmth. 

Image courtesy of Huskiwear

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